Bold move by Axis Reit Berhad for using Virtual Reality in Property Marketing
Axis REIT revolutionized property marketing at MAREC 2017 with VR—360° tours, floor plans, and teleportation brought refurbished spaces to life!
DIGITALREAL ESTATE
3/8/20171 min read
At the Malaysia Real Estate Convention (MAREC) 2017, Axis REIT Berhad took a bold leap into the future of property marketing—with the help of NOVA NETWORK.
Specializing in refurbished commercial properties, Axis REIT wanted to give potential buyers a more immersive way to explore their spaces. Together, we developed a custom Virtual Reality (VR) application that allowed users to navigate properties like never before—through 360° virtual viewing, teleportation features, and integrated floor plans.
Visitors at MAREC 2017 experienced what it’s like to walk through a refurbished office or industrial lot without ever leaving the event hall. The result? A powerful, engaging, and efficient way to market real estate in today’s digital world.
This collaboration proved that VR isn’t just for entertainment—it’s transforming how we sell, present, and experience property.
The future of real estate is virtual—and Axis REIT is already there.
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